Thursday, July 23, 2009

New streamlined design from Clarion

Clarion – global leaders in mobile entertainment and navigation – has introduced the VZ509E; a stylish, streamlined, feature-rich solution to in-car audio-visual entertainment, that boasts a host of connectivity options to suit the user.

The new multimedia showcase is DVD-Video/DVD±R/DVD±RW/CD/CD-R/RW ready and is MP3/WMA/AAC compatible with ID3-TAG display, whilst playing DivX video (including DivX 6).

Direct iPod control is via the rear USB connector – offering easy operation either via the VZ509E’s touch-screen or through the iPod itself – whilst iPod video playback is also possible via the optional CCA723 cable.

With the majority of the VZ509E’s features accessed via the fully motorised, 7-inch TFT colour LCD touch-screen, operation is simplified, streamlined and beautifully enhanced, thanks to a high-resolution on-screen display and a new graphic IC, which allows images to switch more quickly and smoothly, whether in full screen or picture-in-picture mode.

The VZ509E also offers direct connection – including touch control – to the stand-alone NP509E hide-away navigation system at a later date, to deliver state-of-the-art voice and high definition map guidance.

Bluetooth connectivity is also an optional addition, via the BLT373 interface, allowing safe access to a number of mobile phone functions.

Clarion continues to close the gap between home and in-car audio quality, utilising a 24-bit D/A converter (usually found in expensive home audio systems) to cancel unwanted background noise, and create a clearer, more realistic audio reproduction.

Meanwhile, Magna Bass EX provides extra low-frequency impact (boosting bass by 10dB at 60 Hz), for a well-balanced sound reproduction, whilst the addition of BBE MP (Minimised Polynomial Non-Linear Saturation) enhances compressed music formats.

Built-in high pass and low pass filters and Beat EQ presets (BASS BOOST, IMPACT and EXCITE) allow greater customisation and with separate subwoofer volume control, the impressive 4 x 50 Watt internal amplifier is put to good use.

Wednesday, July 08, 2009

Empathic design

Empathic design is commonly existing as a user-centered design advance that puts special emphasis on inspection of the emotional aspects of user-product relationships (McDonagh and Lebbon, 2000; Fulton-Suri, 2003; Crossley 2003). The empathic design process is sometimes mistakenly referred to as Empathetic design.


The seminal publication on empathic design is “Spark Innovation Through Empathic Design” by Leonard and Rayport. The foundation of empathic design is observation, and the goal is to identify latent customer needs. Latent needs are product requirements that customers don’t even know they desire, or in some cases are solutions that customers have difficulty envisioning due to lack of exposure to new technologies or being locked in the mindset of working with existing products and services. In the empathic design process, researchers observe people in their normal home or work environment in order to see how they use and interact with the products under study.


Empathic design relies heavily on observation of consumers as opposed to traditional market research which relies more on consumer inquiry. By avoiding user-created inquiry mechanisms, empathic design avoids possible biases in surveys and questions, and minimizes the chance that consumers will provide false information (as some customers are reluctant to criticize and complain about product features directly). Traditional inquiry based market research often fails to capture latent customer needs that can be identified by observation.


Often the customer observation is performed by a small team of specialists, such as an engineer, a human-factors expert, and a designer. The specialists each observe from a different perspective and then document their observations (sometimes via photograph and video tape) to capture subtle interactions such as body language and facial expressions, and also to allow exposure of the observational data to a larger group. The design group then meets after performing the observations to evaluate and interpret their observations and identify latent needs, desirable product attributes and also weed out any undesirable features.

Tuesday, June 30, 2009

User-centered design

In broad terms, user-centered design (UCD) is a design philosophy and a process in which the needs, wants, and limitations of the end user of an interface or document are given extensive attention at each stage of the design process. User-centered design can be characterized as a multi-stage problem solving process that not only requires designers to analyze and foresee how users are likely to use an interface, but also to test the validity of their assumptions with regards to user behaviour in real world tests with actual users. Such testing is necessary as it is often very difficult for the designers of an interface to understand intuitively what a first-time user of their design experiences, and what each user's learning curve may look like.

The chief difference from other interface design philosophies is that user-centered design tries to optimize the user interface around how people can, want, or need to work, rather than forcing the users to change how they work to accommodate the software developers approach.

Models of a user centered design process help software designers to fulfill the goal of a product engineered for their users. In these models, user requirements are considered right from the beginning and included into the whole product cycle. Their major characteristics are the active participation of real users, as well as an iteration of design solutions.

Friday, June 19, 2009

Graphic Organizers

A graphic organizer is an instructional tool used to illustrate a student or class's prior knowledge about a topic or section of text; specific examples include the K-W-L-H Technique and the Anticipation/Reaction Guide. Other organizers include the:

Spider Map



Used to describe a central idea: a thing (a geographic region), process (meiosis), concept (altruism), or proposition with support (experimental drugs should be available to AIDS victims). Key frame questions: What is the central idea? What are its attributes? What are its functions?

Series of Events Chain



Used to describe the stages of something (the life cycle of a primate); the steps in a linear procedure (how to neutralize an acid); a sequence of events (how feudalism led to the formation of nation states); or the goals, actions, and outcomes of a historical figure or character in a novel (the rise and fall of Napoleon). Key frame questions: What is the object, procedure, or initiating event? What are the stages or steps? How do they lead to one another? What is the final outcome?

Continuum Scale



Used for time lines showing historical events or ages (grade levels in school), degrees of something (weight), shades of meaning (Likert scales), or ratings scales (achievement in school). Key frame questions: What is being scaled? What are the end points?

Compare/Contrast Matrix


Used to show similarities and differences between two things (people, places, events, ideas, etc.). Key frame question: What things are being compared? How are they similar? How are they different?

Problem/Solution Outline


Used to represent a problem, attempted solutions, and results (the national debt). Key frame questions: What was the problem? Who had the problem? Why was it a problem? What attempts were made to solve the problem? Did those attempts succeed?


Network Tree




Used to show causal information (causes of poverty), a hierarchy (types of insects), or branching procedures (the circulatory system). Key frame questions: What is the superordinate category? What are the subordinate categories? How are they related? How many levels are there?

Human Interaction Outline


Used to show the nature of an interaction between persons or groups (Europeans settlers and American Indians). Key frame questions: Who are the persons or groups? What were their goals? Did they conflict or cooperate? What was the outcome for each person or group?

Fish bone Map



Used to show the causal interaction of a complex event (an election, a nuclear explosion) or complex phenomenon (juvenile delinquency, learning disabilities). Key frame questions: What are the factors that cause X ? How do they interrelate? Are the factors that cause X the same as those that cause X to persist?

Cycle



Used to show how a series of events interact to produce a set of results again and again (weather phenomena, cycles of achievement and failure, the life cycle). Key frame questions: What are the critical events in the cycle? How are they related? In what ways are they self-reinforcing?

Tuesday, May 12, 2009

Graphic designer

A graphic designer (artist) is a professional within the graphic design and graphic arts industry who assembles together images, typography or motion graphics to create a piece of design. A graphic designer creates the graphics primarily for published, printed or electronic media, such as brochures and advertising. They are also sometimes responsible for typesetting, illustration and web design, or take a teaching position, although these specialties may be assigned to specialists in various graphic design occupations. A core responsibility of the designer's job is to present information in a way that is both accessible and aestheticA number of occupations are commonly classified under the broad term of graphic designer. Graphic design career paths cover all ends of the creative spectrum. Many of these job descriptions overlap heavily.

Qualifications for graphic designer:

One can obtain an AAS, BA, BFA, MFA or an MPhil / PhD in graphic design. Degree programs available vary depending upon the institution, although typical U.S. graphic design jobs require at least some form of Bachelor's degree.
Current graphic designer jobs demand proficiency in one or more graphic design software programs, relevant to the job function, such as proficiency with Adobe Creative Suite. If a web designer, he or she should understand HTML and other programming languages to design websites. If a print designer, he or she should understand the processes involved in printing to be able to produce press-ready artwork.

Sunday, May 03, 2009

Art studio


A studio is an artist's or worker's workroom, or an artist and his or her employees who work within that studio. This can be for the purpose of architecture, painting, pottery (ceramics), sculpture, photography, graphic design, cinematography, animation, radio or television broadcasting or the making of music.

The word studio is derived from the Italian: studio, from Latin: studium, from studere, meaning to study or zeal.

The French term for studio, atelier, in addition to designating an artist's studio is used to characterize the studio of a fashion designer. Atelier also has the connotation of being the home of an alchemist or wizard.

Artist Jane Frank in her studio, 1960s or 1970s. The studio of a contemporary mixed media artist can be quite a messy affair.

The studio of a successful artist, especially from the 15th to the 19th centuries, characterized all the assistants, thus the designation of paintings as "from the workshop of..." or "studio of..." An art studio is sometimes called an atelier, especially in earlier eras. In contemporary, English language use, "atelier" can also refer to the Atelier Method, a training method for artists that usually takes place in a professional artist's studio.

The modern day implication of a studio artist is the concept that the artwork is successful enough to have a studio to work in. This also implies that the artwork is individually produced and not massed produced by machines. The artwork of a studio artist tells the world that the work is hand painted, or hand produced and not massed produced.

Studio pottery is made by an individual potter working on his own in his studio, rather than in a ceramics factory (although there may be a design studio within a larger manufacturing site).

The term atelier also refers to a printmaking studio, where master printmakers, work collaboratively with painters & sculpters who want to make limited editions of their art using printing presses, such as lithography, gravure and screen printing.

Monday, April 27, 2009

Piracy



Piracy is a war-like act committed by a nonstate actor, especially robbery or criminal violence committed at sea, on a river, or sometimes on shore, either from a vessel flying no national flag, or one flying a national flag but without authorization from a national authority. It does not normally include crimes on board a vessel among passengers or crew. The term has been used to refer to raids across land borders by nonstate actors. Piracy should be distinguished from privateering, which was a legitimate form of war-like activity by nonstate actors, authorized by their national authorities, until this form of commerce raiding was outlawed in the 19th century.

Wednesday, April 15, 2009

Graphic art software

Graphic art software is a subclass of application software used for graphic design, multimedia development, specialized image development, general image editing, or simply to access graphic files. Art software uses either raster or vector graphic reading and editing methods to create, edit, and view art.

Many artists and other creative professionals today use computers rather than traditional media. Using graphic art software may be more efficient than rendering using traditional media by requiring less hand-eye coordination, requiring less visualization skills, and utilizing the computer's quicker (sometimes more accurate) automated rendering functions to create images. However, advanced level computer styles, effects and editing methods may require a steeper learning curve of computer technical skills than what was required to learn traditional hand rendering and visualization skills. The potential of the software to enhance or hinder creativity may depend on the intuitiveness of the interface.

Tuesday, April 07, 2009

Improve XP Shutdown Speed


This tweak reduces the time XP waits before automatically closing any running programs when you give it the command to shutdown. Some steps are given below:

* Go to Start then select Run
* Type 'Regedit' and click ok
* Find 'HKEY_CURRENT_USER\Control Panel\Desktop\'
* Select 'WaitToKillAppTimeout'
* Right click and select 'Modify'
* Change the value to '1000'
* Click 'OK'
* Now select 'HungAppTimeout'
* Right click and select 'Modify'
* Change the value to '1000'
* Click 'OK'

Tuesday, March 31, 2009

Unlock Toolbars


The new Windows XP now features locking toolbars, and you can adjust them. You may customize a lot of the Windows XP features such as the Taskbar, Start Menu, and even toolbar icons in Internet Explorer and Outlook Express. Remember your right-click:
* Right-click on a toolbar, and then click Lock the Toolbars to remove the check mark.
* Right-click on the toolbar again, and then click Customize.

You may add or remove toolbar buttons, change text options and icon options. When you've got the toolbar customized, click Close. Now right-click on the toolbar and then click Lock the Toolbars to lock them in place. com

Monday, March 30, 2009

Tuesday, March 24, 2009

Graphical user interface

A graphical user interface (GUI) is a type of user interface which allows people to interact with electronic devices such as computers; hand-held devices such as MP3 Players, Portable Media Players or Gaming devices; household appliances and office equipment. A GUI offers graphical icons, and visual indicators, as opposed to text-based interfaces, typed command labels or text navigation to fully represent the information and actions available to a user. The actions are usually performed through direct manipulation of the graphical elements.

The term GUI is historically restricted to the scope of two-dimensional display screens with display resolutions capable of describing generic information, in the tradition of the computer science research at Palo Alto Research Center (PARC). The term GUI earlier might have been applicable to other high-resolution types of interfaces that are non-generic, such as videogames, or not restricted to flat screens, like volumetric displays.

Tuesday, March 17, 2009

Data mining

Data mining is the process of extracting hidden patterns from data. As more data is gathered, with the amount of data doubling every three years,data mining is becoming an increasingly important tool to transform this data into information. It is commonly used in a wide range of profiling practices, such as marketing, surveillance, fraud detection and scientific discovery. Data mining can be applied to data sets of any size. However, while it can be used to uncover hidden patterns in data that have been collected, obviously it can neither uncover patterns which are not already present in the data, nor can it uncover patterns in data that have not been collected.

Data mining commonly involves four classes of task:

* Classification - Arranges the data into predefined groups. For example an email program might attempt to classify an email as legitimate or spam. Common algorithms include Nearest neighbor, Naive Bayes classifier and Neural network.
* Clustering - Is like classification but the groups are not predefined, so the algorithm will try to group similar items together.
* Regression - Attempts to find a function which models the data with the least error. A common method is to use Genetic Programming.

Tuesday, March 10, 2009

Data casting

Data casting (data broadcasting) is the broadcasting of data over a wide area via radio waves. It most often refers to supplemental information sent by television stations along with digital television, but may also be applied to digital signals on analog TV or radio. It generally does not apply to data which is inherent to the medium, such as PSIP data which defines virtual channels for DTV or direct broadcast satellite systems; or to things like cable modem or satellite modem, which use a completely separate channel for data.

Data casting often provides news, weather, traffic, stock market, and other information which may or may not relate to the program[s] it is carried with. It may also be interactive, such as gaming, shopping, or education. An electronic program guide is usually included, although this stretches the definition somewhat, as this is often considered inherent to the digital broadcast standard.

The ATSC, DVB and ISDB standards allow for broadband data casting via DTV, though they do not necessarily define how. The over scan and VBI are used for analog TV, for moderate and low bandwidths (including closed captioning in the VBI) respectively. Direct Band and RDS/RBDS are medium and narrow sub carriers used for analog FM radio. The EUREKA 147 and HD Radio standards both allow for data casting on digital radio, defining a few basics but also allowing for later expansion.

Tuesday, March 03, 2009

Information Graphics

Information graphics or info graphics are visual representations of information, data or knowledge. These graphics are used where complex information needs to be explained quickly and clearly, such as in signs, maps, journalism, technical writing, and education. They are also used extensively as tools by computer scientists, mathematicians, and statisticians to ease the process of developing and communicating conceptual information.

Today information graphics surround us in the media, in published works both pedestrian and scientific, in road signs and manuals. They illustrate information that would be unwieldy in text form, and act as visual shorthand for everyday concepts such as stop and go.

In newspapers, info graphics are commonly used to show the weather, as well as maps and site plans for newsworthy events, and graphs for statistical data. Some books are almost entirely made up of information graphics, such as David Macaulay's The Way Things Work. Although they are used heavily in children's books, they are also common in scientific literature, where they illustrate physical systems, especially ones that cannot be photographed (such as cutaway diagrams, astronomical diagrams, and images of microscopic or sub-microscopic systems).

Tuesday, February 24, 2009

Website Design

We have the experience and technical background to create the professional website that your business deserves. We know that your website is a direct reflection on your business and that you only get one chance at a first impression.

Our professional staff will work hand-in-hand with you and your staff to design the best website possible. We will always pay close attention to detail and make any recommendations that will increase exposure to your site.

* We come to your home or office
* Professional clean website
* Professional content writers available
* Flat fee pricing by project
* Flash, Java and HTML Sites
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* Search Engine Optimization

Tuesday, February 17, 2009

User experience design

User experience design is a subset of the field of experience design which pertains to the creation of the architecture and interaction models which impact a user's perception of a device or system. The scope of the field is directed at affecting "all aspects of the user’s interaction with the product: how it is perceived, learned, and used."

User experience design, most often abbreviated UX, but sometimes UE, is a term used to describe the overarching experience a person has as a result of their interactions with a particular product or service, its delivery, and related artifacts, according to their design. As with its related term, User Interface Design, prefixing "User" associates it primarily (though not exclusively) with digital media, especially interactive software. It most commonly refers to the result of a planned integration of software design, business, and psychology concerns. It can apply to the result of any interaction design. Voice User Interface (VUI) systems; for instance, are frequently mentioned as a type of user interface that can lead to a poor user experience.

Tuesday, February 10, 2009

Logo Design

All future logo owners are passionate about the logo design. Scarlet Multimedia graphic design agency offers highly instrumental logo design that helps in building high-end corporate identity that successfully exudes a company's attitude and shows disposition, character, or fundamental values of your company. All this comes for a small business or individual needing a new company identity at an affordable price.

We at Scarlet Multimedia feel that the more professional, classy and sophisticated your logo design is, the better will be the customer's impression about your company and its image.

We offer logo design and corporate identity solutions for professional services, corporate business logo design, medical, travel, finance industry, entertainment, custom logo design for fashion and other industries.

Tuesday, February 03, 2009

Communication design

Communication design is a mixed discipline between design and information-development which is concerned with how media intermission such as printed, crafted, electronic media or presentations communicates with people. A communication design approach is not only concerned with developing the message aside from the aesthetics in media, but also with creating new media channels to ensure the message reaches the target audience. Communication design seeks to attract, inspire, create desires and motivate the people to respond to messages, with a view to making a favorable impact to the bottom line of the commissioning body, which can be either to build a brand, move sales, or for humanitarian purposes. Its process involves strategic business thinking, utilizing market research, creativity, and problem-solving.

The term communication design is often used interchangeably with visual communication and more specifically graphic design, but has an alternate broader meaning that includes auditory, vocal, touch and smell. Examples of Communication Design include information architecture, editing, typography, illustration, web design, animation, advertising, ambient media, visual identity design, performing arts, copy writing and professional writing skills applied in the creative industries.

Tuesday, January 27, 2009

Photo Type Setting

Phototypesetting is a method of setting type, rendered obsolete with the popularity of the personal computer and desktop publishing software that uses a photographic process to generate columns of type on a scroll of photographic paper. Typesetters used a machine called a phototypesetter, which would quickly project light through a film negative image of an individual character in a font, through a lens that would magnify or reduce the size of the character onto film, which would collect on a spool in a light-tight canister.

The film would then be fed into a processor, a machine that would pull the film through two or three baths of chemicals, where it would emerge ready for paste up. Bert hold successfully developed its Diatype (1960), Diatronic (1967), and ads (1977) machines, which led the European high-end typesetting market for decades.

Tuesday, January 20, 2009

Instructional Design

Instructional Design is the practice of creating instructional tools and content to help facilitate learning most effectively. The process consists broadly of determining the current state and needs of the learner, defining the end goal of instruction, and creating some "intervention" to assist in the transition. Ideally the process is informed by pedagogically tested theories of learning and may take place in student-only, teacher-led or community-based settings. The outcome of this instruction may be directly observable and scientifically measured or completely hidden and assumed. There are many instructional design models but many are based on the ADDIE model with the phase’s analysis, design, development, implementation, and evaluation.

As a field, instructional design is historically and traditionally rooted in cognitive and behavioral psychology. However, because it is not a regulated, well-understood field, the term 'instructional design' has been co-opted by or confused with a variety of other ideologically-based and / or professional fields. Instructional design, for example, is not graphic design, although graphic design (from a cognitive perspective) could play an important role in Instructional Design. Preparing instructional text by E. Misanchuk, Instructional-Design Theories and Models edited by Charles M. Reality, and publications by James Hartley are useful in informing the distinction between instructional design and graphic design.

User interface design

User interface design or user interface engineering is the design of computers, appliances, machines, mobile communication devices, software applications, and websites with the focus on the user's experience and interaction. Where traditional graphic design seeks to make the object or application physically attractive, the goal of user interface design is to make the user's interaction as simple and efficient as possible, in terms of accomplishing user goals—what is often called user-centered design. Where good graphic/industrial design is bold and eye catching, good user interface design is to facilitate finishing the task at hand over drawing unnecessary attention to it self. Graphic design may be utilized to apply a theme or style to the interface without compromising its usability. The design process of an interface must balance the meaning of its visual elements that conform the mental model of operation, and the functionality from a technical engineering perspective, in order to create a system that is both usable and easy to adapt to the changing user needs.

User Interface design is involved in a wide range of projects from computer systems, to cars, to commercial planes; all of these projects involve much of the same basic human interaction yet also require some unique skills and knowledge. As a result, user interface designers tend to specialize in certain types of projects and have skills centered around their expertise, whether that be software design, user research, web design, or industrial design.

Tuesday, January 13, 2009

Product design

Product design can be defined as the idea generation, concept development, testing and manufacturing or implementation of a physical object or service. Product Designers conceptualize and evaluate ideas, making them tangible through products in a more systematic approach. The role of a product designer encompasses many characteristics of the marketing manager, product manager, industrial designer and design engineer.

The term is sometimes confused with industrial design, which defines the field of a broader spectrum of design activities, such as service design, systems design, interaction design as well as product design.[citation needed] The role of the product designer combines art, science and technology to create tangible three-dimensional goods. This evolving role has been facilitated by digital tools that allow designers to communicate, visualize and analyze ideas in a way that would have taken greater manpower in the past.

Some companies or individuals have particularly strong feel for developing new products than others. In the modern world these include especially technological companies like robot, Google or Nokia. Many product designers are strategic assets to companies that need to maintain a competitive edge in innovation.

Tuesday, January 06, 2009

Environmental Design

Environmental design is the process of addressing Natural environment parameters when devising plans, programs, policies, buildings, or products. Classical prudent design may have always considered environmental factors; however, the environmental movement beginning in the 1960s has made the concept more explicit.

Environmental Design has been defined: "We live in the world by design. Creating the everyday environment in which we live involves complex systems of cultural meaning, visual communication and the use of tools, technology and materials. As a field of study, Environmental Design encompasses the built, natural, and human environments and focuses on fashioning physical and social interventions informed by human behavior and environmental processes. Design asks us to find answers to the most fundamental of human questions: how should we live in the world and what should inform our actions? This complex endeavor requires an interdisciplinary approach.

Environmental design in the old-fashioned sense develops physical environments, both interior and exterior, to meet one or more aesthetic or day-to-day functional needs, or to create a specific sort of experience - the focus being the human-designed environment. Environmental design includes such specialties as architects, acoustical scientists, engineers, environmental scientists, landscape architects, urban planning, interior designers, lighting designers, and exhibition designers. In many situations, historic preservation can be added to this list. Another recent addition to this general area might be "disability rights movement disability access".